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BOOKCOVERDESIGN
MAKINGTHERIGHTFIRSTIMPRESSION
BOOKCOVERDESIGN
MAKINGTHERIGHT
FIRSTIMPRESSION

Genre relevance, unique typography, and beautiful artwork, so the book survives the judgment.

Book Cover Design

PROFESSIONAL BOOK COVER DESIGN SERVICES BUILT AROUND THE BOOK

Your reader reads the cover before the first line, the reviews, or the author's bio. After a couple of seconds, the design needs to convey what kind of book it is, who it's for, and whether it is believable enough to click or pick up.

First, for our book cover design services, we start with the book. The genre, audience, title, subtitle, manuscript or synopsis are reviewed, as well as competing covers and where the final cover will be published. All those details will influence the visual direction prior to design work.

A book cover service ought to resolve practical issues just as meticulously as visual ones. The title must have a clear hierarchy, the image must be suitable at full size and thumbnail size, and there must be space for the information that a print edition needs.

The best book cover design is when all of the decisions that you make have an explanation. Typography, color, imagery, spacing and illustration should enhance the book readers are actually purchasing, yet not neglect to provide a personality to the cover that will be remembered.

Professional book cover design service  |  Publishing Press USA
Cover types

The Cover Should Look Like It Belongs In The Right Market
DIFFERENT CATEGORIES NEED DIFFERENT DESIGN DECISIONS

The title pages of a romance, a business book, a children's novel, and a psychological thriller cannot be the same. Readers pick up genre signals fast, and the cover needs to convey them without blending in with a line of “look-alikes.”

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FICTION & GENRE COVER DESIGN

With fiction, the need is to establish a hook for the tone up front. We first study the category, and then create a direction that is right for the story, not because it's the popular direction for the week. The aim is to produce something that's easily readable online, but not too easy to take the time to read in print.

Fiction and genre book cover design  |  Publishing Press USA
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NONFICTION & BUSINESS COVERS

The conventions of nonfiction covers typically rely on clarity, positioning and a good title hierarchy. With business, self-help, leadership, and memoir, we develop the concept around the main promise of the book and the audience it is written for. The design should seem divinely inspired but not overloaded or stiff.

Custom book cover design for fiction and non-fiction  |  Publishing Press USA
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CHILDREN'S COVERS & ILLUSTRATION

Children's covers need to appeal to two groups—the child to whom the cover is addressed and the adult who is buying it. We can coordinate character art, setting, colour, age appropriateness, title treatment and series potential in our drawing book cover service so that the book cover is one visual world. The cover should pique interest BEFORE people pick it up.

Children's book cover design and illustration  |  Publishing Press USA
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PRINT, EBOOK & TECHNICAL SETUP

Print covers need to be the correct size, with the correct bleed, spine width, space for the back cover and barcode placement. We wind the entire wrap around the specifications given for the edition, to ensure that the approved design goes into production without any question.

 

The technical emphasis of an ebook cover design service is quite different given that the front cover needs to be legible on mobile phones, retail thumbnails and eReaders. Where both print and online are involved in the project, the visual identity is tailored to each media, but it doesn't mean that one file does everything.

Print and digital book cover formats  |  Publishing Press USA
Why authors choose us

How We Approach The Design
EVERYTHING WE TAKE INTO CONSIDERATION

We Design For The Reader

A cover might be beautiful but not connect with the reader at all if it conveys the wrong message about the book, so we make sure that your cover is a reflection of your story.

Original Direction, Clear References

While references help us understand your vision better, we make sure that your cover speaks your language, not your reference's.

Thumbnail And Print Both Matter

We inspect hierarchy at small scale, and composition at full size. The title must withstand a thumbnail from a retailer, and the print cover must also have balance, detail, and a professional presentation.

You Can Explain The Decisions

As you're thinking about hiring a book cover design company, it's important to understand that they should be able to articulate the reasoning behind a concept for a book cover, explain the typography, and detail the steps taken to refine a concept. Never have to accept a cover just because it looks good.

How it works

From Creative Brief
TO FINAL COVER FILES

Concepts first, details second. Choosing a direction early is what keeps revisions sane.

01

Creative Brief

Book, genre, target reader, title, subtitle, author name, format, reference covers, and any graphics/illustrations that are already part of the project are reviewed.

02

Genre & Market Review

We learn about the similarities of books and what clues readers typically look for. This provides a context for the design prior to the development of concepts.

03

Concept Directions

The first ideas are based on different ideas of typography, imagery, composition, and tone. Directions are reviewed and communicated to us before the start of refinement.

04

Refinement Rounds

The direction selected is refined in your revision rounds that are part of your scope. The feedback is given to the approved concept, making the design more specific and not introducing a new idea each turn.

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Production & Handoff

After the cover has been approved, final files are created for the formats in the project. Print wraps are created based on the specified parameters and digital cover files are exported for their purpose.

Already Have A Cover?Get A Straight Review Before You Redesign It

If it feels like the present cover is close but not quite there – send it anyway! Before you enter a small correction or full redesign, we can review genre signal, title hierarchy, imagery, thumbnail readability, and overall positioning.

GET A FREE QUOTE FROM YOUR PUBLISHING TEAM

FAQs

Cover Design
QUESTIONS, ANSWERED

What is the number of ways I can choose a cover concept?

The number of concepts will vary based on the package and scope. Before design work begins, it is necessary to make sure that you have fully detailed out your proposal, so that you know precisely what is included. The important question when hiring professional book cover design services is how different the directions are and how the revision process works after you select one.

Will there be files available for both the print and ebook versions?

If included in the project, we can create the format for both formats. To accurately build spines and wrap, the covers should be printed with the final trim size, number of pages, paper type and printer type. A unique file with the front cover of the digital edition for use on the web is provided.

If you don't like any of the concepts, what will you do?

The first step is to work out what's needed, not what other random directions to throw at the project. Using your feedback, we gain insight whether the problem is tone, imagery, typography, genre fit, positioning, or other. Analyze a book cover design company in terms of feedback and concept development.

Can you design the cover before my manuscript is finished?

Yes, there are indeed times when concept work can be started after the positioning, genre and overall direction is solidified, and the title is determined. The size of the spine and the size of the back cover depends on the number of pages and trim size of the final print wrap.

Who owns the copyright to my cover?

In the project agreement, ownership, licensing, source assets and allowed uses should be outlined. Those terms are clearly communicated before the item is delivered to you so you are aware of what files you have and the rights associated with the usage of your professional book cover service.

LET'S START
YOUR BOOK TOGETHER

 

If you have a story to tell, we would love to help you tell it. Fill in the form below and we will be in touch with a personalized publishing plan just for you.

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